CIRAT Service - Competitive Business Intelligence
Students learn about the competitive landscape of a business environment, as well as hone market and social media analysis skills. Using various analytic techniques, they determine the internal capabilities of a business and impact of the external environment. Services include competitive landscape; market analysis; supply chain risk, threat identification, and management; social media analysis; as well as network threats.
Analysts collect and analyze the required intelligence for various businesses and their competition. They can identify the client’s business environment and analyze competitors.
Analysts use various structured analytic techniques like SWOT to determine a business' internal capabilities and the impact of its external environment.
Analysts analyze the various social media platforms and best practices competitors use to capitalize on their target markets. They also analyze the demographics of each platform and industry trends.
Analysts utilize a proactive tradecraft approach in identifying cybersecurity threats to an industry or individual client company’s networks.